
If your answer is yes, then it is essential to develop an Organic Search Engine Optimization strategy so that your Web site has top placement and visibility on the major search engines like Google, Yahoo and Bing.
Organic SEO is the type of Web site optimization that brings natural results from search engines. Pay per Click (PPC) placement is not considered natural or organic. Internet search users trust natural, organic results more than advertisements because they deliver more relevant information faster. 85 percent of all clicks resulting from a search go towards the organic listings with the remainder towards paid ads (PPC ads).
Organic SEO is definitely one of the most cost effective ways to market your business online long term.
According to a Forrester research study, most Internet users rely on Search Engines such as Google, Yahoo and Bing to find the information they are looking for and buy the products and services they want.
With approximately 60 million people using search engines daily, that is a large number of potential customers! Most visitors will view only the top 10, maybe 20, listings—the listings on the first few pages of the search results.
Consider that according to an iProspect Search Engine User Attitudes Study, search engine users have rated organic search engine results as more relevant than paid results (pay per click). On Google, “72.3 percent felt that organic results were more relevant, while only 27.7 percent rated paid results (including pay per click ads) as more relevant. Yahoo offered similar results, with 60.8 calling organic results relevant compared to only 39.2 percent for paid.”
What does poor rankings on the results pages mean? Poor rankings in the organic search engine results means that your Web site is failing to reach a large number of potential customers! This can result in lost opportunity, reduced awareness/branding and more important, lost sales to your competitors.
Organic Search Engine Optimization is an ongoing process that requires carefully thought out methodologies and consistent execution in order to generate value for your business. One of the main methods Organic SEO Services utilizes is optimizing landing pages in your Web site for frequently searched or “popular” keywords. When search users type those keywords in Google, Yahoo or Bing, your optimized pages now appear higher up in the search results pages. The more competitive a keyword is, the more time Organic SEO optimization is required to result in a higher search engine position.
When you implement an ethical, organic SEO strategy, here are the benefits you will receive:
• Higher rankings in the search engine result pages
• Increased traffic to your Web site
• Customers will find you when they're actively looking for your products services
• Reduced online advertising including Pay Per Click costs
• An accountable and sustainable ROI
We use proven SEO methods and technologies to ensure our client’s sites are the most relevant to its most important keyword phrases in the search engines index. Also, we optimize a Web page or Web site:
• To meet all the search engines preferences for keyword targeting and density
• Developing quality inbound links
• Providing unique and high quality Web content
• Directory submission
• Social Media Optimization (SMO)
• Search engine friendly design
• Custom unique tag optimization—title, meta, and heading to achieve top search engine placement.
Are you tired of the high cost of Pay Per Click, or the lack of targeted traffic to your Web site?
SearchXCEL will help you understand how search engines work and employ SEO strategies that will increase your Web rankings and bring potential clients to your Web site. We serve both business-to-business and business-to-consumer clients.
Ready to get started? Get a FREE SEO ANALYSIS today!
Let our team of SEO professionals review and analyze your website at no charge, and we'll create a detailed proposal with advice on how to enhance your search engine presence and overall web exposure.
Call us at 877-400-0252 or contact us for a free SEO consultation and quote.